Times are rough, and staying ahead comes down to one thing… marketing. A poorly planned, or poorly executed, marketing strategy can completely devastate your company. With as many as 93% of internet use starting on a search engine, search engine optimization, or SEO, is quickly becoming the forerunner of marketing plans. What can your company do to make sure it does not end up in the dust?
Be Realistic About Time Constraints
ComScore qSearch revealed that up to 4.9 billion online searches take place each and every month. That breaks down to 1,890 every second. Even so, most companies do not spend enough time on SEO. Similarly, email campaigning is one of the tops ways to generate leads. That means companies devote a lot of time to it, right? Wrong. Over half, or 70%, or small busi